Sustainability & Impact

August 4, 2025

Q Collection and Praava Health Sign MoU to Launch “QCare Powered by Praava”: A Scalable Healthcare Model for the Manufacturing Sector

Q Collection and Praava Health have signed a Memorandum of Understanding (MoU) to launch “QCare Powered by Praava” - a purpose-driven medical center aimed at delivering accessible, high-quality healthcare to more than 15,000 employees at Q Collection’s flagship SQ Station campus in Bhaluka. “QCare Powered by Praava” is conceived to meet a simple but critical need: to embed reliable, people-centered healthcare directly into the manufacturing environment. With the facility already established, Q Collection has begun early-stage operation through its in-house medical team. Now, they are partnering with Praava to design and turn the center into a fully Praava-managed operational model, centered on quality, systems, and scalability.

Senthil Selvan, Group CEO of Q Collection remarked, “QCare Powered by Praava is a reflection of what we believe in- that the dignity and well-being of people should be part of how we build and operate our business,” He also said, “Praava brings the right experience, and we are excited to build this together- not just for our own team, but for what it could mean for the industry.” As part of the MoU, the two organizations will work together to develop the operating framework, clinical protocols, standard procedures (SOPs), and digital backbone to support a well-run medical center. The goal is to ensure strong clinical standards and user experience, while allowing room to adapt to factory needs on the ground. The full operation is expected to start later this year.

‍Mohammad Abdul Matin Emon, Chief Executive Officer (CEO) of Praava Health said, “Praava was built to blend world-class clinical standards with local insight. By embedding those systems into “QCare Powered by Praava”, we’re not just staffing a medical center—we’re setting up a blueprint that the entire sector can replicate.” QCare Powered by Praava will offer in-person consultation, diagnostics, vitals monitoring, first aid, medicines, and preventive health education. Over time, the service may expand to include hospital referrals, digital health services. This collaboration marks the beginning of a broader vision. QCare Powered by Praava is being built with scale in mind - not just to serve one location, but to demonstrate how workforce healthcare in the manufacturing sector can be redefined. It aims to show how the manufacturing industry can offer strong and people-focused healthcare through strong systems, accountable governance, and care that puts people first.

About Q Collection

Q Collection (also known as SQ Group in Bangladesh) delivers premium apparel solutions to leading global brands. With quality woven into every aspect of the business - from people and partnerships to product and process - Q Collection is reshaping the future of responsible manufacturing. Headquartered in Singapore with core operations in Bangladesh and a product development hub in the UK, Q is driving innovation across circularity, low-impact materials, and human centered design. For more information, visit www.qcollection.com

About Praava Health

Praava Health is a patient-centered healthcare provider in Bangladesh with a mission to improve health outcomes and patient experience across the nation. Launched in 2018, Praava operates a unique click-and-brick model combining digital tools like telemedicine and patient app with high-quality, in-person care. Their integrated services include primary and specialist consultations, diagnostics, imaging, pharmacy, and home-based care. Praava aims to make high-quality, and convenient healthcare the standard for all Bangladeshis. For more information, visit www.praavahealth.com

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Q Collection and Praava Health have signed a Memorandum of Understanding (MoU) to launch “QCare Powered by Praava” - a purpose-driven medical center aimed at delivering accessible, high-quality healthcare to more than 15,000 employees at Q Collection’s flagship SQ Station campus in Bhaluka. “QCare Powered by Praava” is conceived to meet a simple but critical need: to embed reliable, people-centered healthcare directly into the manufacturing environment. With the facility already established, Q Collection has begun early-stage operation through its in-house medical team. Now, they are partnering with Praava to design and turn the center into a fully Praava-managed operational model, centered on quality, systems, and scalability.

Senthil Selvan, Group CEO of Q Collection remarked, “QCare Powered by Praava is a reflection of what we believe in- that the dignity and well-being of people should be part of how we build and operate our business,” He also said, “Praava brings the right experience, and we are excited to build this together- not just for our own team, but for what it could mean for the industry.” As part of the MoU, the two organizations will work together to develop the operating framework, clinical protocols, standard procedures (SOPs), and digital backbone to support a well-run medical center. The goal is to ensure strong clinical standards and user experience, while allowing room to adapt to factory needs on the ground. The full operation is expected to start later this year.

‍Mohammad Abdul Matin Emon, Chief Executive Officer (CEO) of Praava Health said, “Praava was built to blend world-class clinical standards with local insight. By embedding those systems into “QCare Powered by Praava”, we’re not just staffing a medical center—we’re setting up a blueprint that the entire sector can replicate.” QCare Powered by Praava will offer in-person consultation, diagnostics, vitals monitoring, first aid, medicines, and preventive health education. Over time, the service may expand to include hospital referrals, digital health services. This collaboration marks the beginning of a broader vision. QCare Powered by Praava is being built with scale in mind - not just to serve one location, but to demonstrate how workforce healthcare in the manufacturing sector can be redefined. It aims to show how the manufacturing industry can offer strong and people-focused healthcare through strong systems, accountable governance, and care that puts people first.

About Q Collection

Q Collection (also known as SQ Group in Bangladesh) delivers premium apparel solutions to leading global brands. With quality woven into every aspect of the business - from people and partnerships to product and process - Q Collection is reshaping the future of responsible manufacturing. Headquartered in Singapore with core operations in Bangladesh and a product development hub in the UK, Q is driving innovation across circularity, low-impact materials, and human centered design. For more information, visit www.qcollection.com

About Praava Health

Praava Health is a patient-centered healthcare provider in Bangladesh with a mission to improve health outcomes and patient experience across the nation. Launched in 2018, Praava operates a unique click-and-brick model combining digital tools like telemedicine and patient app with high-quality, in-person care. Their integrated services include primary and specialist consultations, diagnostics, imaging, pharmacy, and home-based care. Praava aims to make high-quality, and convenient healthcare the standard for all Bangladeshis. For more information, visit www.praavahealth.com

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